Dallas CVB – Albuquerque, NM – 10/09/2016 – Daily Update – Brand Ambassadors- Final Day- Day 4

To the Dallas Convention & Visitors  Bureau and Do It Outdoors Team,

Today was our final day here at The Albuquerque Balloon Fiesta. It was a cold morning but my team was ready for the elements and to share that Dallas love. We truly had such a lovely four days here and our last day was just the cherry on top. We owned the crowds today. Everyone walking through the crowds were representing our city and that Dallas Blue was vivid amongst the sea of people. It was truly a successful closing day. We made a lasting impact on this event and everyone that flooded into those Balloon Fiesta gates knew Dallas was in the house and we do everything bigger and better! We came, we saw, we conquered!! This event was ours and we had such an amazing time making it all happen.

It was not only our last day, it was also the Ballon Fiestas closing day as well. It was a bittersweet feeling to be honest. We started out our day spinning the wheel and gathering a crowd around our booth. Giving away truly amazing gifts and prizes. No one ever left empty handed it without a smile on their face. As the day started to wind down my team and I took our message to the masses. We dove into the crowds and entrances handing each person a beautiful Dallas branded tote and sharing that warm Texas welcome. Though this has been a long four days, we really enjoyed the event and representing Dallas in this manner.

There were many kind and exciting things said today about our event and about Dallas in general. Here are just a few of the memorable quotes from our day:

Brian from Wisconsin, “Are the people of Dallas as nice and friendly as you all are?!”

Kimberly from Albuquerque,”I just wanted to thank you guys again for all the trip tips and explaining how the new City Pass worked.”

Richard from Arizona,”You guys really captured the heart and spirit of a real pre game tailgate party. This booth has the most excitement of all the places here.”

Nancy from New Mexico, “I have been trying to plan a little Christmas trip for my boyfriend and I. I think that Dallas sounds just like the place we need to be.”

Chris from Belen, “This was the highlight of my whole trip!! I won an awesome BBQ grill and my Girlfriend finally agrees on a place to visit with me. Dallas here we come!”

Estimated Number of Premiums:

Sunglasses: 1000

T-shirts: 160

Koozies: 400

Tote Bags: 3000

Tattoos: 2,500

Bandanas: 200

popcorn: 3,000

Estimated Number of Consumer Interactions:


Estimated Number of Daily Impressions:


Thank you for your time and allowing myself and my team to represent you and your city in this market. It has been a true pleasure and  such a successful four days.


Clara / Senior National Event Manager / Do It Outdoors


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